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Welcome to the help center for DoubleClick Search, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the DoubleClick Search product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

DSA language column

AdWords Dynamic Search Ads

Displays the language of your site, which you specified when you enabled a campaign to display dynamic search ads.

This column contains data only for campaigns that are enabled to display dynamic search ads.

Add this column to a report
  1. Navigate to an AdWords engine account.
  2. Click the Campaigns tab.
  3. Click the Columns button above the performance summary graph.
  4. Type the column name in the Search for columns box.
  5. Click + next to the column name to add the column to the Selected columns list.
  6. Click Apply.
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