Organic avg pos column (paid and organic report)

The average top position of unpaid search results for your site.

You can use this column in a formula column by specifying the Organic_avg_pos variable.

Add this column to a report
  1. Navigate to an AdWords engine account, campaign or ad group.
  2. Click the Keywords tab and select Paid and organic queries.
  3. If the column isn't already in the reporting table:
    1. Click the Columns button above the performance summary graph.

    2. In the Search for columns box, type the column name

    3. Click + next to the column name in the Available columns list.

    4. Click Apply.

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