All labels column

Displays all labels that have been applied to an object, both those that are inherited as well as those that are applied directly to the object.

Add this column to a report
  1. Navigate to any reporting table, such as a keywords reporting table.

  2. Select a time range.

  3. If the column isn't already in the reporting table:

    1. Click the Columns button above the performance summary graph.

    2. In the Search for columns box, type the column name.

    3. Click + next to the column name in the Available columns list.

  4. Click Apply.

With the All labels column, you can:

  • Distinguish between inherited and direct labels at a glance (inherited labels have the tree icon within the button).

  • Hover over inherited labels to see the parent objects. For example, if the label was applied to an ad group, hovering over the label for one of the ad group’s keywords will show the ad group’s name.

  • Click on a label to view its stats.

  • Remove directly applied labels with one click. Click the x in the label’s button.

All labels column.

Learn more about reporting on labels and their objects.

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