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Welcome to the help center for DoubleClick Search, a platform for managing search marketing campaigns.  While the help center is available to the public, access to the DoubleClick Search product is available only to subscribing customers who are signed in. To subscribe or find out more, contact our sales team.

IBM conversions column

Only available after you enable reporting for IBM Digital Analtyics. Learn more about reporting on IBM Digital Analytics data from DS.

To use this column in a formula column, specify the IBM_analytics_conversions variable.

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