About synced deals

Exchanges that integrate through the Seller API can automatically sync their deals and details to create an inventory source in Display & Video 360.

To accept or archive new deals, go to Inventory, then Negotiations. In the “Negotiations” page, select the deals with the “Action required” status. To find your accepted deals, go to My Inventory.

Deals with existing inventory sources will automatically update with the exchange's latest details.

Note: Deals that you manually create by adding a deal ID won't be automatically synced, even if the exchange supports synced deals. If you manually create a deal that's already been synced, you can find these deals in Negotiations for acceptance or archiving, or My Inventory.

Exchanges supporting synced deals

• AppNexus (Xandr)
• AJA
• BidSwitch
• Connatix
• Criteo Commerce Grid
• DailyMotion
• Disney Real-Time Ad Exchange (DRAX)
• Equativ
• FreeWheel
• Gumgum
• Hivestack
• Improve Digital
• Index Exchange
• InMobi
• Kargo
• Magnite DV+
• OpenX
• Permodo
• Place Exchange
• PubMatic
• Sharethrough
• Smartclip
• SoundCast
• Ströer SSP
• Taboola
• Teads TV
• Telaria (Magnite CTV)
• Triplelift
• Triton Digital
• Tubi
• Unruly (Nexxen)
• Verizon Media
• Vistar Media
• Yahoo Exchange
• Yieldmo

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Deals synced through Google Ad Manager

Important: Deals synced through Google Ad Manager must be accepted before being available in My Inventory or Targeting.

By syncing deals through Google Ad Manager, you can negotiate and renegotiate deals directly in Display & Video 360.