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Investigate discrepancies

Investigate discrepancies with other systems

Guide to why numbers don’t match

Reporting discrepancies are common and expected when multiple systems are used to measure line item delivery. If you want to investigate a reporting discrepancy, use the resources below for assistance. It's best to investigate discrepancies while a line item is still running, since there are fewer troubleshooting steps available after a campaign has ended. Learn more about DoubleClick's counting methodologies and IAB Compliance.

We cannot provide support for any reporting issues when either of the following conditions are true:
  • You don't use our IMA SDK to handle video ads.
  • Campaigns have less than 1000 impressions and clicks per day.

If you want to investigate a reporting discrepancy, use the resources below for assistance.

 

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