Image ads

Graphical ads in various formats. (View the ad formats page on the AdSense Help Center.)

Like text ads, Google's image ads can be contextually targeted to the content of a publisher's webpage or placement-targeted by advertisers who run pay-per-impression campaigns on specific content placements in the AdSense network.

Running a combination of image and text ads expands the available ad inventory for your site and offers increased revenue potential. Google's technology determines on a page-by-page basis whether text ads, image ads, or video ads are likely to make you more money, and serves the appropriate format to your page.