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Native ads

Traffic native ads across web, mobile web, and apps

DFP gives publishers the tools to monetize their inventory with native ads. Native ads match both the form and function of the user experience in which they’re placed. They mirror the visual design of the experience they live within, and look, feel, and behave like natural content on the publisher property in which they’re displayed. These ads augment the user experience by providing value through relevant content delivered in-stream.

DFP provides a system for component-based native ads that can flow to many different layouts. Publishers can manage native styles within DFP, implement fully responsive ad slots, and deliver native ads across desktop web, mobile web, and mobile apps. Click the following to learn more.