Traffic native ads across web, mobile web, and apps
DFP gives publishers the tools to monetize their inventory with native ads. Native ads match both the form and function of the user experience in which they’re placed. Native ads are valuable because they create a more cohesive and less distracting experience.
DFP provides a system for component-based native ads that can flow to many different layouts. Publishers can manage native styles within DFP, implement fully responsive ad slots, and deliver native ads across desktop web, mobile web, and mobile apps. Click the following to learn more.
Get started with native
Traffic and report on native ads
- Guidelines for programmatic native ads using the Guided design editor
- Guidelines for programmatic native ads using app code
- Best practices for designing native ads
- Create A/B native experiments
- Custom native ad formats
- Add code for native ads
- Mediation for native ads in mobile apps
- Native ads for Ad Exchange Private Auctions/Preferred Deals