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DoubleClick Campaign Manager (DCM) connector

Connect Data Studio to your DoubleClick Campaign Manager (DCM) network and advertiser data

DoubleClick Campaign Manager (DCM) lets you measure digital marketing campaign performance by reporting on metrics like impressions, clicks, conversions, and ad spend, all broken out by dimensions such as campaigns, advertisers, placements, creatives, devices, and geographies.

With the DCM connector, you can access and transform your DCM data to generate and share dashboards with your stakeholders.

How to connect to DoubleClick Campaign Manager (DCM)

A Data Studio data source can connect to either an entire advertising network, or to a single advertiser.

At this time it is not possible to connect to a subset of advertisers.

To connect to DCM:

  1. Create a new data source.
  2. Select a network from the Profiles column.
    1. To connect to an entire advertising network, select All Advertisers from the Accounts column.
    2. To connect to a single advertiser, select that advertiser from the Accounts column.
  3. Click CONNECT.

Notes

The dimensions and metrics available through Data Studio represent a subset of the fields available through the DCM Report Builder tool or the DCM API.

Learn more about DCM dimensions and metrics.

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