The Content API for Shopping allows apps to interact directly with the Merchant Center and CSS Centre platforms, vastly increasing the efficiency of managing large or complex Merchant Center or CSS Centre accounts. Similar to Merchant Center, the Content API for Shopping can be used as an input source for CSS Centre.
Using the Content API, CSSs can scale some of the actions already available in CSS Centre, such as label management and listing-associated Merchant Center accounts.
Learn more About the Content API in the Developer's Guide.
To upload products for participation in the CSS product pages programme, use the new simplified CSS API. Learn more about using the CSS API in the Developer's Guide.