How to request a review
If your website or the product data you submitted to Google doesn't meet the CSS program or its opportunity minimum requirements, CSS product page requirement or product data specification, your product pages or your participation in the CSS program opportunities may be subject to warnings, disapprovals, or suspension, any of which may prevent your product pages from showing across Google.
In some instances, when you’ve either fixed the issue or you disagree with the issue, you may need to request a review to resolve it. If available, the option to request a review will show on the page with the list of issues for your product page or the opportunity.
- If you’ve identified and resolved the issue, select Request review and I fixed the issue.
- If you believe our findings are an error, select Request review and I disagree with the issue.
- Contact us for support if you’re uncertain about the issue or about how to proceed.
Google wants you and your business to be successful. The following are some things to keep in mind when requesting a review.
Notifications
The review may take up to 7 business days to complete. The status of your review will be reflected in CSS Center.
There are several notification and status types:
- Review requested
- Under review
- Review not approved
Details of when you requested the review will also appear in CSS Center.
Email notifications regarding opportunity-level policy issues will be sent when the review is requested and when the review is completed.
I fixed the issue
If you’re able to resolve the issue, you can indicate this by clicking Request review and I fixed the issue in CSS Center.
To better understand the issue and how to resolve it, review our CSS program and its opportunities policy requirements. If you continue having trouble resolving the issue, contact us for support. If your issues aren’t resolved by the second review attempt, a one-week cool down period may begin.
I disagree with the issue
Google has the responsibility to protect customers and we take violations of our policies seriously. If you believe the issue applied to your participation in CSS program opportunity or product is a mistake, you can appeal the violation by clicking Request review and I disagree with the issue.
Before you disagree with the issue, make sure you understand the policy and can support the request. We want to provide a safe and trustworthy ecosystem for customers, and we may need more information.
You may receive a prompt to submit additional information regarding your website, products, or business. You may have the ability to explain why the policy was not violated, or why the disapproval was not justified. The ability to appeal and provide verification can provide a safe ecosystem, is a simple process, and can build trust.
You may only have one chance to disagree with the issue. After you’ve requested the review and appealed the issue, you may be required to fix the issue based on our policies and requirements.
Cool down period
The cool down period will go into effect when you’ve exhausted the option to disagree with the decision and you’ve attempted to fix the issue a few times. If your participation in CSS program opportunity is already suspended or in a preemptive item disapproval (PID) state, you can request an account review twice. After the second request, a cool down period begins.
- If your issues aren’t resolved by the second review attempt, a one-week cool down period will begin. During this time, the review button will be disabled and your participation in CSS program opportunity will remain suspended or in a preemptive item disapproval state.
- You won’t be able to request another review during the cool down period.
- With each unsuccessful review afterwards, a progressive one-week cool down period will be applied.
- Use the cool down period to review and fix your account, data, or website issues as support may be limited until your issues are addressed.
- No action can be taken regarding your participation in CSS program opportunity, until the cool down period has ended, even if you contact us for support.
- After the cool down period passes, the review button will be available again.