See a site by turning off Chrome's ad blocker

You won't see ads on websites that have poor ad experiences, like:

  • Too many ads
  • Annoying ads with flashing graphics or autoplaying audio
  • Ad walls before you can see content

When these ads are blocked, you'll see an "Intrusive ads blocked" message. Intrusive ads will be removed from the page.

Learn more about why Chrome blocks ads in the Google blog.

Turn off the ad blocker

If you trust a site, you can add an exception to allow ads on that site.

  1. On your computer, open Chrome.
  2. Go to a page you trust that has blocked ads.
  3. To the left of the web address, click Lock Lock or Info Info.
  4. To the right of "Ads," click the Arrows Arrows.
  5. Choose Always allow on this site.
  6. Reload the webpage.

To turn off the ad blocker for all sites, click More More and then Settings and then Advanced and then Content Settings  and then Ads. Turn the setting on.

Stop Chrome from blocking ads on your site

Chrome removes ads from websites that violate the Better Ads Standards. The standards discourage the types of ads that are particularly annoying to people.

If ads are being removed from a site that you own, visit the Ad Experience Report. In the report, you'll learn about any issues found with your site and how to address them.

Chrome author Jess

Jess is a Google Chrome expert and the author of this help page. Help her improve this article by leaving feedback below.

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