Conversion metrics

Conversion dimensions

Attribution metrics

  1. Total assisted revenue
  2. Unassisted revenue

Conversion metrics

Conversion dimensions

Attribution metrics

  1. Total assisted revenue

    The revenue value of click-through and view-through conversions that had an assisting interaction in the path, either as a total, or broken down by channel.

  2. Unassisted revenue

    The total revenue value for which the there was only one interaction that led to the conversion, and no other impressions or clicks assisted in the conversion.

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true
69192
false