Description of methodology

The documents below, some in PDF format describe the methodologies used by Campaign Manager 360 and Display & Video 360 for ad serving and measurement. These files can be opened by the default PDF viewer in most web browsers, Adobe Reader, or any other PDF viewer.

• Display & Video 360 description of methodology
• Campaign Manager 360 description of methodology
• Active View description of methodology
• Digital Content Label and Sensitive Category description of methodology
• YouTube brand safety description of methodology