A data structure that contains the various possible values for a changing component of a dynamic creative. For example, a feed could determine all the possible products available to show in a dynamic creative. A feed for "Product" might look like the following table:
| Unique ID | Reporting Label | Product Headline | Product Price | Product Category |
|---|---|---|---|---|
| 1 | Loafers | Look elegant with our loafers | $199 | Shoes |
| 2 | Sneakers | Try our comfortable sneakers | $45 | Shoes |
| 3 | Sandals | Get ready for summer with sandals | $20 | Shoes |
| 4 | Jeans | Check out our stylish jeans | $59 | Clothing |
| 5 | T-shirt | Three shirts, one low price | $20 | Clothing |