JavaScript Floodlight tags

The default format for dynamic Floodlight tags is Iframe. Iframe tags enable users to assign third-party tags to the default or publisher sections of the Floodlight tag. However, there may be times when a site is unable to implement an Iframe tag, and in that case a JavaScript version of the tag can be supplied instead.

Note, however, that third-party pixels won’t work in their standard format in a JavaScript Floodlight tag. You’ll need to convert them into a format that will be read as part of a complete JavaScript tag.

For example, the following third-party pixel tag:
<img src="http://www.test.com/ads/?t=ap&px=123456&rnd=%n" width="1" height="1" border="0"/>

Would be edited as follows:
document.write("<img src='http://www.test.com/ads/?t=ap&px=123456&rnd=%n' width='1' height='1' border='0'/>");

Another example:
<img height="1" width="1" src="http://www.test.com/action/This_is_a_Test"/>

Becomes this:
document.write("<img height='1' width='1' src='http://www.test.com/action/action/This_is_a_Test'/>");

As shown in these examples, you must include document.write, enclose the image tag within double quotes, and change all pre-existing double quotes in the tag to single quotes.

Was this helpful?
How can we improve it?

Need more help?

Sign in for additional support options to quickly solve your issue