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My business will only show up in a small search radius 0 Recommended Answers 1 Reply 0 Upvotes
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Let me start by saying my business started out as a Kiosk at the local mall selling CBD. It did pretty well but rent was high so we decided to open a storefront at a separate location 10 miles away. We get the storefront going, have 2 google listings, and decide to close the Kiosk in the mall. We reach out to google to have our listing & reviews from the mall merged into our new storefront listing. 3 months go by after the merge & we're consistently in the top 3 search results when using broad search terms such as "CBD", "CBD near me" or "CBD store" for users in the Cincinnati/Northern KY area. Things were going great. We would ask every customer how they heard about us and 2 out of 3 said they found us on google.

Around the time COVID-19 hit - present, our listing has become very hard to find in search results when using broad terms as mentioned above. The only way we show up now is when you use very specific terms like "CBD Store Erlanger KY", "Purely CBD of NKY" or if you're within a 2-3 mile radius from our store when using those broad terms. If the user is outside of this small radius, we do not show up at all. I live 9 miles from the store and competitors & sister stores that are 80 miles out will show up but my listing will not. 

My question is: What could have caused this? How do I fix it? Do you think merging the reviews from one account to a new one caused this? I've reached out to google support a few times and their response seems like it was copied and pasted.  My goal is to reach more new customers unfamiliar with my business within a larger radius just like every other CBD store in my area. Our info across all social media accounts & public listings is consistent. We are also active on creating new posts, adding new photos, and responding to new reviews on google. We have a 4.9 rating with 72 reviews so i'm not sure what would prevent us from showing up on relative search results. This has been going on for several months so any advice would be greatly appreciated!
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This is indicative of an SEO issue. You need to invest in Local SEO or hire a company that specializes in Local SEO. Google has had multiple ranking algorithmic updates to change and alert how they ranking websites and listing. Any number of those updates could be a factor in your decrease in visibility.
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