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Last edited 3/28/19

This post answers the three most frequently asked questions GMB users have.

Question: How to claim or create a GMB listing?
It’s possible your business already exists on Google, or you might need to add it from scratch— either way, it’s easy to get it sorted with Google My Business. Once up and running, you can manage how your business information shows up across Google’s services such as Maps and Search—all totally free of charge.

How to get started
If you are new to Google My Business, then head to the Google My Business website on desktop, and click the link to Start Now. Sign in to your Google account, or create a new account here if you don’t already use the service.  
Once you’re all signed in, click the button at the bottom right of your screen.
Next you'll start typing your business name and our system will check if there's already a page on Maps.

If your business is on the list, simply click it to continue. If your business is not on the list, continue adding information about your business so that we can create your listing.

Note: If your business is on the list, you may see that “Someone else has already verified this listing.” If you're the owner of the business, click Request ownership and follow the on screen directions to claim your business. Learn more in our article on How to request ownership.

You'll see the option to confirm that you're authorized to manage the business. If you are, check the box, then click Continue. If you aren’t authorized to manage the business, find the person in your organization who is, then work with them to sign up.

Once you added your business information and clicked Continue, you’ll have the option to verify. See Ways to get verified for next steps.

Wait a minute...how about mobile users?
You can download the free Google My Business app in the Google Play Store or from the iTunes App Store.
When you’re all set up, sign in with the Google account you'd like to use to manage your business. If you’ve added a business before, tap the menu icon, then the name of your business to reveal all listings in your account. If you’ve not added a business previously, scroll to the bottom of the page and choose + Create new business.
Enter your business name and information and agree to the terms of service. Touch Continue once you’re ready to create a listing for your business.

Checking your business info is correct
Before it goes live on Google, read everything through to make sure it’s 100% accurate and correct. If anything doesn’t look right:
  1. Click Verify later.
  2. When managing more than one location, click Manage location for the specific location you’d like to edit.
  3. Then click Info at the top of the page.
  4. Choose the section you’d like to change and enter your business information.
  5. When you’ve finished editing all of your business information, click Done editing at the bottom of the page.
OK, so I’ve claimed my business, what’s next?
Now that you’ve either claimed or created your listing, it’s time to verify your business. Once you verify, your business information will be eligible to appear across Google.

Question: How to verify your business? 
You’ve just claimed or created your listing on Google maps (see How to claim or create a page) and are ready to verify your business so it can go live. There are various ways to verify your listing, including:
  • Requesting a postcard
  • By phone call or text
  • Email
  • Instant verification
  • Video verification
All businesses will be eligible for at least one of the above methods.  
The process also differs if you are verifying a business with 10+ locations.

If you opt to receive a postcard with a verification pin code in the mail, this normally takes between 5–14 days to arrive, depending on your location. If it’s been longer than 14 days then reach out to Google support to request a new postcard (please note, the team will not be able to help you if it has been less than 14 days).

When you have the postcard in your hand, and are ready to verify, login to Google my Business, and select the relevant business. Click Enter code at the top of the screen, and follow the simple instructions to verify.

Remember! If you update your address details after requesting the postcard, but before receiving it, you will need to request a new one.  

You may be offered a verification pin code through your phone. Once you receive the text message from Google, follow the onscreen verification instructions in your Google my Business account.

If using the Google My Business mobile app, a Call me now option provides an automated message with the pin code. The pin is then entered into the app, following the onscreen prompts.

Some businesses are given the choice to verify by email. With this option you will be sent an email containing the verification pin code which you then enter into your Google my Business account following the onscreen instructions on desktop or mobile. Alternatively, the email also contains a Verify now button to complete the task.

Instant verification
If you’re using the same email account for other business activities, such as Google Search Console, then you may be eligible for instant verification. If this is the case, you will automatically be verified for your listing!

Video verification
Video Verification can be completed via a video call with a Google My Business specialist, and will involve showing us either your workplace or your vehicle. During the call, you’ll be asked some questions that will demonstrate you own or run the business. All you need is a laptop, an Android phone, or iPhone. Check out this video verification article for more details.

Having problems?
If you are having difficulties verifying your business and it’s been 14 days since you requested a postcard, then please contact us for help.

Question: How do I file a complaint about a 3rd party (robocall/non-compliant)?
Think a third-party partner is violating the policy? Let us know: Report a violation of third-party policy.

While we may not respond personally when you contact us about a third party, we will investigate your comments and, if necessary, take appropriate action.
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