As a precautionary health measure for our support specialists in light of COVID-19, we're operating with a limited team. Thanks for your patience, as it may take longer than usual to connect with us.


What are the benefits of this program?

With My Business Provider, you can help local merchants have an online presence on Google Maps and Search. Their businesses will grow and flourish through your support. If you are helping local merchants succeed through a strong online presence, this partnership with Google can help you distinguish yourself from other competitors.

What is the eligibility criteria?

An applicant should meet the following requirements to be eligible:

Product requirements:

  • All the businesses that a partner provides should have a storefront. Online-only businesses and pure Service Area Businesses are not eligible.
  • The proposed partner must interact with businesses in the real world, not only digitally. For instance, a manufacturer can provide Google with leads for its vendors or distributors; or a bank can provide details of its small merchants who could benefit from this service. However, partners must not charge for verifications.
  • The proposed partner must not have access to the business listings they are verifying.
  • Agencies, SEOs, and resellers are not eligible for this program. 

Legal requirements:

  • The proposed partner must agree to our Terms of Service. This is part of the API signup or CSV submission process. 

Is there a Google badge for participation in this program?

No, a Google badge is currently unavailable. However, you can mention your partnership with us by using our approved talking points.

How can you find out which businesses have successfully signed up for Google My Business?

To view which businesses have successfully signed up, sign in to My Business Provider and view activity metrics on the "Verification Tokens" tab.

How can we get updates about the new features launched in Google My Business?

You can see updates about new features launched in Google My Business by visiting our Help Center.

How can we learn more about Google My Business? Can we get support for questions we have about Google My Business?

Yes, you can learn more or get in touch with our support team by visiting the Google My Business Help Center.

Contact us

If you need help with My Business Provider, contact your Google partner manager. 

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Get help from Small Business Advisors

Want to receive one-on-one guidance and tailored recommendations on how to make the most out of your Business Profile? Try booking an appointment with Small Business Advisors.

Please note: This service can not support troubleshooting requests including Google My Business verification or suspension, nor Google Ads billing.

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