Transfer primary ownership of a business group

You can transfer primary ownership of a business group to one of the account’s owners or managers. If you’re the only user associated with the business group, you can add additional owners and managers. 

You can manage an individual profile on Search and Maps. To manage multiple profiles in bulk at once, you can use Business Profile Manager. If you want to add another profile, on Google Search, select the three-dot menu and then Add a new Business Profile

  1. Sign in to Business Profile Manager.
  2. In the top left, choose the business group you want to manage.
  3. Click Group settings and then Manage users.
  4. Next to the owner or manager, in the dropdown menu, select their new role.
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Get help from Small Business Advisors

Want to receive one-on-one guidance and tailored recommendations on how to make the most out of your Business Profile? Try booking an appointment with Small Business Advisors.


Important: This service cannot troubleshoot issues, including Business Profile verification or suspension, or Google Ads billing.

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