Request review removal

Manage your reviews

Reviews that violate the Google review policies can be removed from Business Profiles on Google.

Important: Before you flag a review, read the review content policy.

Guidelines

  • Only flag reviews that violate Google policies.
  • Don't flag a review just because you disagree with it or don't like it.
  • Google doesn't get involved when businesses and customers disagree about facts, since there's no reliable way to discern who's right about a particular customer experience.
  • Be patient. It can take several days for a review to be assessed.

Tip: You cannot flag third-party hotel reviews. To flag an inappropriate third-party review, contact the third-party provider directly. You can click the reviewer's name to be redirected to the third-party website. Soon after the review is removed or altered at the third-party website, changes will be reflected on your business profile on Google Maps.

Flag a review in your account

  1. On your computer, sign in to Google My Business.
  2. Choose the review you’d like to flag: 
    • Multiple locations: In the menu on the left, click Manage reviews. Then, use the drop-down menu to choose a location group. (This feature is not available for organization accounts.)
    • Reviews for a single location: Open the location you'd like to manage. In the menu on the left, click Reviews.
  3. On the review you'd like to flag, click More More and then Flag as inappropriate.

Flag a review in Google Maps

  1. On your computer, open Google Maps.
  2. Find your Business Profile.
  3. Find the review you'd like to flag.
  4. Click More More and then Flag as inappropriate.

Flag a review in Google Search

  1. On your computer, go to Google.
  2. Find your Business Profile.
  3. Click Reviews.
  4. Find the review you'd like to flag.
  5. Point to the star rating.
  6. Click Flag as inappropriate GMB report abuse flag icon. Select the type of violation you want to report.

Spam detection

Google uses automated spam detection measures to remove reviews that are probably spam. These measures help improve people's experiences on Google and ensure the reviews they see are authentic, relevant, and useful. Some legitimate reviews may be inadvertently removed.

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