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Verify a local business on Google

Summary: Verify your business with Google so it can appear to customers on Google Search and Maps. Most local businesses verify by postcard. Some businesses have other verification options, like verification via email, phone, or Search Console.

Once you’ve verified your business information, updates you make to your local business—such as contact details, photos, business hours—are eligible to show up on Google Maps and other Google properties.

Before you add a local business, make sure that your business:

  • Meets our guidelines.
  • Has a mailing address or serves customers at its location(s). If you’d like to promote a brand, product, organization, or any other entity without an address, create a brand page instead.

I.  Add or claim your business

To add your business information to Google, you’ll need to create a Google My Business listing (or get access to one, if it already exists).

Desktop
  1. Navigate to Google My Business
    • New to Google My Business? Don't worry--all you need is a Google account. It could be the same one you use for Gmail or Google Drive.
  2. Search for your business using its name and address.
    • Brands, organizations, or artists should follow these steps.
  3. If you don’t see your business listed in the menu, click No, these are not my businesses or I’ve correctly entered the business. You’ll then be prompted to enter some details for your business. Make sure you enter an accurate, complete street address, and a phone number which reaches your business directly.
  4. After you complete your business information, click Submit.
Mobile
  1. Open the Google My Business app or navigate to https://business.google.com on your mobile browser.
  2. Sign in with the Google account you'd like to use to manage your business.
    • If this is your first time adding a business to Google, sign in with the Google account you’d like to use to manage your business and touch Continue.
    • If you’ve added a business before, touch the menu icon , then touch the name of your business to reveal a list of all listings in your account. Scroll to the bottom of the page and choose + Create new business.
  3. Enter your business name and information and agree to the terms of service. Touch Continue once you’re ready to create a listing for your business.
    • You may want to access Google My Business on desktop to access more advanced editing features, including adding service-areas. Learn more
  4. Follow the steps below to verify your business on your desktop computer or through the mobile app.

You can also claim your business on Google Maps:

  1. Open the Google Maps app.
  2. Search for your business.
  3. Open the business information panel and scroll down. Then tap  Claim this business.

II.  Verify your business

The verification process helps ensure that your business information is accurate and that only you, the business owner or manager, has access to it. You may see one or several types of verification depending on the type of business you manage:


Verify by postcard

We'll send a postcard with a verification code to the business address you provided. Make sure that your address complies with our address entry guidelines, and make sure that you've entered the correct address before you request a verification postcard. Most postcards arrive within 5 days.

Don't edit your business name, address, or category, or request a new code while you're waiting—this may delay the verification process.

Desktop

If you're returning to verify after creating your listing, visit Google My Business, choose the business you'd like to verify, and click Verify now.

  1. On the postcard request screen, make sure that your address is displayed accurately. If it isn't, edit the address before you request your postcard. You can also add an Optional contact name to help your postcard reach you.
  2. Click Send postcard
  3. Check the mail for your postcard. Most postcards arrive within 5 days. Don't edit your business name, address, or category, or request a new code while you're waiting—this may delay the verification process.

When you receive your postcard, you will need to enter the verification code online.

  1. Visit Google My Business and sign in. 
  2. If you manage more than one location, click Manage location on the location you want to verify.
  3. Click the Enter code button in the blue banner at the top of the page. 
  4. Enter the 5-digit verification code from your postcard in the "Code" field. 
  5. Click Submit.

Get help with missing or lost verification codes.

Mobile

If you're returning to verify, open the Google My Business app. Choose the business you'd like to verify, then touch I don't have a code.

  1. On the postcard request screen, make sure that your address is displayed accurately. 
  2. Touch Send postcard.
  3. Check the mail for your postcard—it should arrive in one to two weeks. Don't edit your business name, address, or category, or request a new code while you're waiting—this may delay the verification process.
  4. Once you've received the postcard, open the Google My Business app.
  5. Choose the business you'd like to verify. 
  6. Touch Enter code to complete the verification or I don't have a code if you never received your postcard.
  7. Once you've entered your verification code, your business information will be eligible to appear live across Google properties.
Verify by phone (available for select businesses)

Phone verification isn't available for all businesses. If you don't see this option when you attempt to verify, try another verification method.

Desktop

If you're returning to verify after creating your listing, visit Google My Business, choose the business you'd like to verify, and click Verify now.

  1. Make sure that you can directly answer your business phone number to receive your verification code.
  2. Click Verify by phone to have the code sent to your phone via automated message.
  3. Enter the code from the message in your dashboard.

Mobile

If you're returning to verify, open the Google My Business app or visit https://business.google.com and choose the business you'd like to verify.

  1. Tap Call me now.
  2. Enter the code from the message and tap the arrow icon Arrow icon.
  3. Once you've entered your code, your business information will be eligible to appear live across Google.  
Verify by email (available for select businesses)

Email verification isn't available for all businesses. If you don't see this option when you attempt to verify, try another verification method.

Before pursuing verification by email, make sure that you can access the email address shown in the verification screen.

Desktop

If you're returning to verify after creating your listing, visit Google My Business, choose the business you'd like to verify, and click Verify now.

  1. Click Email from the list of verification options.
  2. Check your email.
  3. Click the Verify button in the verification email. (You can also enter the code from the email in your Google My Business dashboard.) Once you've entered your code, your business information will be eligible to appear live across Google.

Mobile

If you're returning to verify, open the Google My Business app or visit https://business.google.com and choose the business you'd like to verify.

  1. Tap Send email.
  2. Check your email.
  3. Tap Enter code, then enter the code from the email.
  4. Tap Submit. Once you've entered your code, your business information will be eligible to appear live across Google.
Instant verification (available for select businesses)

You may be instantly verified to manage your business if you’ve already verified your business’s website with Google Search Console.

Make sure that you’re signed in to Google My Business with the same account you used to verify your site with Search Console. Note that some business categories may not be eligible for instant verification.

Bulk verification (available for businesses with 10+ locations)

If you manage 10 or more locations of the same business, you may be eligible for bulk verification using Google My Business Locations. Learn more

Once you’ve verified, you may see a banner asking you to review your information and make any final changes. Click Done editing when you’re certain that everything is up to date.

You won’t be able to update the business’s name until the verification process is complete.

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