There are several reasons why reviews might be missing from your profile. Usually, reviews are removed for policy violations like spam or inappropriate content.
Understand why a review might be delayed or missing
If a customer review is missing from your Business Profile, here are a few possible reasons:
- Reviews are checked to ensure they comply with our policies. In some cases, this process might take a few days, which can delay a review's appearance on your profile.
- If you recently merged Business Profiles, it might take a few days for reviews from both profiles to display on Search and Maps.
- Customers who use older phones or software might have trouble when they try to leave reviews. We recommend they update their Maps app to the latest version. Learn how to update Google Maps.
- Reviews removed for policy violations won’t be restored. This ensures reviews on Google products are relevant, helpful, and trustworthy. Learn about prohibited and restricted content for reviews.
- In certain situations, Google might temporarily disable user-created content, including reviews, for certain Business Profiles or business categories to protect business owners.
Tip: Sometimes reviews might be removed after a Business Profile is reinstated. If this happens, contact support for assistance.
When we find that user contributions for certain types of places are consistently unhelpful, harmful, or off-topic, we may limit or suspend user-generated content for those places. This includes places categorized as a general education school in Google Maps. Schools that aren't in this category will continue to find reviews and ratings on their profiles.
Recent changes impact the availability of reviews for certain types of educational institutions on Google Business Profiles.
In order to protect schools and consumers from content that violates our policies, reviews and ratings will be removed and disabled for Google Business Profiles primarily categorized as educational institutions for students aged 6 to 18. Current reviews for affected schools will be deleted and new reviews are no longer allowed for these locations. Learn more about prohibited and restricted content.
Several types of educational institutions are explicitly excluded from this policy change. Institutions that don't provide generalized education to students aged 6 to 18, such as universities, day care centers, or swim schools, won't be impacted by this change.