Manage your deals

If you have access to manage deals, you can manage them using the Marketplace "My deals" view, once the deal has completed the negotiation phase.

Access to the Marketplace is controlled by the administrator of the Authorized Buyers account. While some users can view available products and publisher profiles, others may also be able to negotiate, approve, and manage deals. Learn how to manage account users.

To access and manage your deals:

  1. Sign in to your Authorized Buyers account at https://realtimebidding.google.com and click the Marketplace tab.
  2. Click My deals. By default, active deals are shown on top.
  3. Use the "Add filter" bar to filter by the following:
    • Deal ID: filter by entering a specific Deal ID
    • Name: filter by entering a deal's name (all deals with names containing your entry will appear in the results)
    • Status: filter by selecting the status of guaranteed deals (Active, Ended, or Paused). You can see whether a deal is Active Lock or , Ended , or Paused Paused status button in the Status column.  Hover over the  icon to see any alerts for each deal.
    • Publisher: filter by entering a publisher's name (all publishers with names containing your entry will appear in the results)
    • Type: filter by selecting deal types (Preferred Deal, Private Auction, or Guaranteed)
  4. (Optional) To view details on any deal, click the name of the deal. You can see the various stages of proposals, view the change log, or view RTB Breakout to see real-time bidding activity for the deal.

To export all deals to a CSV file:

  1. Sign in to your Authorized Buyers account at https://realtimebidding.google.com and click the Marketplace tab.
  2. Click My deals.
  3. Click Export. All deals from the table will downloaded to a CSV file. Note that any filters you've applied will apply to the deals exported in the CSV file. Filters will be listed in the first row of the CSV file labeled "Query".

Review a deal's delivery progress

To review the progress of your deals, check the Delivery progress column and find the order containing the deal in question.

Guaranteed deals with an absolute goal (x number of impressions)

The progress is calculated as the percentage of impression goal delivered divided by the percentage of time elapsed:

progress = (% of impression goal delivered) / (% of time elapsed)

Delivery progress assumes an even distribution of impressions. For example, a deal that has delivered 50% of its impression goal 50% of the way through the campaign has a progress of 100%. However, a deal that’s delivered 50% of its impression goal at the end of day 3 of a 4-day-long campaign would have a progress of:

50 / 75 = 66%

Note that the percentage is rounded down. For example, 66.67% displays 66%

Progress may not always be the best indicator of overdelivery or underdelivery. Progress will change throughout a campaign as the pacing of delivery fluctuates. For example, the progress for a deal might be above 100% if the ad server anticipates a period of low traffic in the future. Similarly, a deal with progress below 100% is not necessarily going to underdeliver.

Review the value under Delivery progress:

  • If the value is 100%, the proportion of impressions delivered is currently equal to the proportion of time elapsed in the campaign.

  • If the value is greater than 100%, the proportion of impressions delivered is currently greater than the proportion of time elapsed in the campaign.

  • If the value is less than 100%, the proportion of impressions delivered is currently less than the proportion of time elapsed in the campaign.

  • If the value is N/A, the deal has no quantity goals, or sufficient information doesn't exist.

Non-guaranteed deals

For non-guaranteed deals like preferred deals or private auctions, the column shows a bar graph of impressions over the past week, as well as the number of impressions delivered on the most active day during the week.


Find out how to use RTB Breakout to troubleshoot your deals or how to view deal reports.

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