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Post-roll
A video ad that plays after the content video ends.
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Video glossary
1 of 45
观看率
2 of 45
横幅内嵌视频广告 (IBV)
3 of 45
可跳过
4 of 45
联网电视 (CTV)
5 of 45
视频多广告播放列表 (VMAP)
6 of 45
随播广告
7 of 45
跳过率
8 of 45
重叠式广告
9 of 45
Abandonment rate
10 of 45
Cost-per-view (CPV)
11 of 45
Delayed impression
12 of 45
Dropoff rate
13 of 45
Duration
14 of 45
Dynamic Ad Insertion (DAI)
15 of 45
Error rate
16 of 45
Fallback
17 of 45
IMA SDK
18 of 45
Impression
19 of 45
In-Feed Video
20 of 45
In-stream
21 of 45
Interstitial
22 of 45
Linear
23 of 45
Long form video
24 of 45
Mid-roll
25 of 45
Minimum bid to win (MBTW)
26 of 45
MRAID
27 of 45
Native Video
28 of 45
Non-linear
29 of 45
OTT (Over-The-Top)
30 of 45
Pod
31 of 45
Post-roll
32 of 45
Pre-roll
33 of 45
Premium content
34 of 45
Pretargeting
35 of 45
PTV (Programmatic TV)
36 of 45
Quartile
37 of 45
Real Time Bidding (RTB)
38 of 45
Short form video
39 of 45
Third-party ad serving (3PAS)
40 of 45
User-Generated Content (UGC)
41 of 45
VAST 封装容器
42 of 45
Video Ad Serving Template (VAST)
43 of 45
Video Player-Ad Interface Definition (VPAID)
44 of 45
Video throttling
45 of 45
View Through Rate (VTR)
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