Important: Some ads safety functions work only on Android 9 and up. Learn how to check and update your Android version.
Google Play services allow useful services on your device that make it more secure. Ads safety is part of Google Play services. Learn more about Google Play services and other services enabled through Google Play services.
Google Play services for ads safety give you services like:
- The ability to reset or delete advertising identifiers on your Android device
- Controls to opt-in or opt-out of personalized advertising
- Services to minimize ad spam and fraud
Important: Google Play services is different from the Google Play Store.
Control your preferences
To manage personalized ads on your Android device:
- Go to Settings.
- Tap Privacy
Ads.
- Tap Manage advertising ID
Reset or delete your device advertising ID.
- Learn how to control your ads and opt-out options.
- For more information about ads, go to Google Ads Help.
How Google Play services for ads safety handles your data
To support ads safety-related functions on your device, Google Play services for ads safety may collect and store certain information, as described above.
Additional data collection
Any information that Google collects is used in accordance with Google's Privacy Policy.