Learn more about Google Play services for ads safety

Important: Some ads safety functions work only on Android 9 and up. Learn how to check and update your Android version.

Google Play services allow useful services on your device that make it more secure. Ads safety is part of Google Play services. Learn more about Google Play services and other services enabled through Google Play services.

Google Play services for ads safety give you services like:

  • The ability to reset or delete advertising identifiers on your Android device
  • Controls to opt-in or opt-out of personalized advertising
  • Services to minimize ad spam and fraud

Important: Google Play services is different from the Google Play Store.

Control your preferences

To manage personalized ads on your Android device:

  1. Go to Settings.
  2. Tap Privacy and then Ads.
  3. Tap Manage advertising ID and then Reset or delete your device advertising ID.

How Google Play services for ads safety handles your data

To support ads safety-related functions on your device, Google Play services for ads safety may collect and store certain information, as described above.

Any information that Google collects is used in accordance with Google's Privacy Policy.

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