Multi-Channel Funnels Data-Driven Attribution

This feature is only available in Analytics 360, part of Google Marketing Platform. Learn more about Google Marketing Platform.

• [UA] About MCF Data-Driven Attribution
• [UA] MCF Data-Driven Attribution methodology
• [UA] Use and interpret MCF Data-Driven Attribution
• [UA] MCF Data-Driven Attribution Model Explorer
• [UA] MCF Data-Driven Attribution ROI Analysis
• [UA] MCF Data-Driven Attribution model application and limits