[GA4] First-party data
- [GA4] Measure activity across platforms with User-ID
- [GA4] Best practices for User-ID
- [GA4] Using first-party data to power durable and accurate measurement
- [GA4] Enhanced conversions in Google Analytics
- [GA4] User-provided data collection
- [GA4] Set up user-provided data collection (gtag.js)
- [GA4] Set up user-provided data collection (Tag Manager)
- [GA4] Customer Match in Google Analytics