Manage dataAbout events[GA4] About eventsUniversal Analytics versus Google Analytics 4 data[UA→GA4] Universal Analytics versus Google Analytics 4 dataMonitor events in debug mode[GA4] Monitor events in DebugViewAbout modeled conversions[GA4] About modeled key eventsSet up and manage conversion events[GA4] About key eventsSet up cross-domain measurement[GA4] Set up cross-domain measurementIdentify unwanted referrals[GA4] Identify unwanted referralsFilter, report on, or restrict access to data subsets[GA4] Filter, report on, or restrict access to data subsetsData retentionData retentionData-deletion requests[GA4] Data-deletion requestsAbout Data Import[GA4] About Data Import