Audience reportsThe articles in this section explain how to investigate the composition and behavior of your audience, and how to configure and implement additional audience-related features.AudienceOverview of Audience reportsActive UsersLifetime ValueUser ExplorerAudiences in AnalyticsSession QualityConversion ProbabilityDemographics and InterestsAbout Demographics and InterestsEnable Demographics and Interests reportsAnalyze Demographics and Interests dataCohort AnalysisAbout cohortsThe Cohort Analysis reportBenchmarkingAbout BenchmarkingEnable BenchmarkingBenchmarking reportsUsers FlowAbout the Users Flow reportAnalyze your data with Users FlowUser-ID and Cross DeviceUser-ID feature set upUser-ID views and Cross Device reports Share this: