This article is about Universal Analytics properties, which will stop processing data on July 1, 2023 (July 1, 2024 for Analytics 360 properties). If you haven't already, start using a Google Analytics 4 property.

The Site Content reports

The Site Content reports include the following:

  • All Pages: engagement metrics for each page on your site.
  • Content Drilldown: engagement metrics for directories and pages on your site.

    You can drill into directories to see subdirectories and individual pages.
  • Landing Pages: Acquisition, behavior, and conversion metrics for the landing pages on your site.

    See whether your landing pages are engaging users and contributing to conversions the way you expect.
  • Exit pages: exit metrics for the last pages users open on your site.

    See if users are exiting your site from the pages you expect (e.g., a checkout page).
Was this helpful?
How can we improve it?

Need more help?

Sign in for additional support options to quickly solve your issue

Clear search
Close search
Google apps
Main menu
Search Help Center