This article is about Universal Analytics, which is going away. It's critical that you migrate your Universal Analytics property settings to Google Analytics 4, or you will begin to lose data on July 1, 2023 (July 1, 2024 for Analytics 360 properties). Learn how to migrate your settings.

Data Set

A container that holds the data you upload to Analytics.

  • Data Sets are an essential component of the Data Import feature.
  • A Data Set's type corresponds to the specific type of data you want to import. For example, there are Data Set types for User Data, Cost Data, Content Data, etc.
  • When you create a Data Set, you define a schema, which is the structure that joins the data you upload with the existing data in your hits.

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