How to prepare for Google Analytics IQ

You no longer need to purchase the Google Analytics IQ exam. The Google Analytics IQ exam has moved to google.com/partners, where it is available free of charge.

To prepare for the Google Analytics Individual Qualification (IQ) exam, review all the material covered in the Analytics Academy Digital Analytics Fundamentals and Platform Principles courses. You can also use the study guide to review the content and reading list for each lesson in these courses.

When you're ready to take the exam, visit google.com/partners. You'll need to sign up for Google Partners and create an individual profile. This will give you access to the free exam. To access the exam, click the exam link Analytics in the left navigation, under Certifications. Once you’ve passed the exam, you'll be able to access your personalized certificate and public profile page. Learn more about sharing your Google Analytics IQ status and accessing your profile on Google Partners.