This article is about Universal Analytics. If you are using the next generation of Google Analytics, refer to the Google Analytics 4 properties section of this help center.

Customize standard reports

Create a custom report based on a standard report.

You can use many standard reports as the basis for custom reports. To create a new custom report that is based on an existing standard report:

  1. Open the report you want to use as the basis for a custom report.
  2. Click Edit, in the action bar above the report.
  3. Follow the instructions to create a custom report.
Note: This feature is not available in all reports.
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