Set up your Google tag in Campaign Manager 360

Campaign Manager 360 (CM 360) is a web-based ad management system for advertisers and agencies. It helps you manage your digital campaigns across websites and mobile. This includes a robust set of features for ad serving, targeting, verification, and reporting.

Below are instructions on how to manually add your Google tag in CM360. If you’re using a website builder or CMS like Wordpress, Shopify, or Wix, learn how to Install your Google tag with a website builder or CMS.


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Before you begin

You must have access to your website code and Campaign Manager account.


Where is my Google tag ID in CM360?

How to find your Google tag ID and use it for website tracking

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  1. Go to Campaign Manager 360.
  2. Sign in to your Google Account.
  3. Under Floodlight, click Google Tag to edit the Google tag settings.
  4. Under Google tag, click Configure tag settings.
  5. Under Your Google tag, click the Google tag.
  6. Under Tag details, copy the Google tag ID.

Set up your Google tag in CM360

  1. Go to Campaign Manager 360.
  2. Sign in to your Google Account.
  3. Next to Your Google tag, click Installation instructions.
  4. Click Install manually to install the Google tag with gtag.js in your website code.
    • Note:If you use a website builder or CMS like Wordpress, Shopify, or Wix, see Install your Google tag with a website builder or CMS.
  5. Next to the code snippet, select to copy the code to your clipboard.
  6. Paste the entire tag snippet in the code of every page of your website, immediately after the <head> element. Don’t add more than one Google tag to each page.

In the Test your website section, enter your website URL and click Test.


Next steps

It may take up to 30 minutes for data collection to start. After data collection has started, verify your Google tag.


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