[GA4] Google Analytics video series

Browse the following video series about Google Analytics 4 properties for step-by-step instructions on how to set up and use Google Analytics.

Analytics Academy on Skillshop

These video lessons are a part of an online course, all about getting started with Google Analytics. For more videos like these and to learn all about using Google Analytics for your business, take our online Analytics Academy courses on Skillshop:

Get started with the courses

Watch the videos on Youtube

Google Analytics 4 Tutorials

Learn about Google Analytics 4, the next generation of Analytics which collects event-based data from both websites and apps. Throughout the series, you’ll have code and configuration instructions to follow along with to help you set up your website with Google Analytics. The series covers the initial setup, events, audiences, integrations, consent mode, and more.

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Reporting in Google Analytics 4

Watch to learn about how to use Google Analytics reports to answer common business questions, including an overview of the Google Analytics interface and reports, how to find where users come from and what they're interacting with, and how to validate your data collection.

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Product Management Training Series

This training for Google Analytics Practitioners goes deep on the most important and newest Analytics features. Learn directly from the people who built Google Analytics 4 to help you better understand, set up, and use the platform to achieve your business goals.

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Migrations from Universal Analytics to Google Analytics 4 Series

Recorded live sessions from our weeklong Migration Series all about migrating from Universal Analytics to Google Analytics 4. These series help you with the basic steps in the Setup Assistant checklist and get your questions answered.

Watch the Migration Series LIVE Replays

Learn about familiar use cases in Google Analytics 4

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