Set up Event Tracking
To see data in your Events reports, you need to add code to your site or app to collect Event data.In this article:
Tracking setup with Google Tag Manager
Tracking setup (web)
If you have not already added basic page tracking, do this first.
Tracking setup (app)
To collect Event data from a mobile app, use one of the Analytics SDKs.
To collect Event data from an Internet connected device (a point-of-sale device, for example, but not a website or mobile app), refer to Event Tracking in the Measurement Protocol developer guide.
- Event Tracking: Web Tracking (analytics.js)
- Event Tracking - Android SDK
- Event Tracking - iOS SDK
- Measurement Protocol developer guide