This article is about Universal Analytics, which is going away. It's critical that you migrate your Universal Analytics property settings to Google Analytics 4, or you will begin to lose data on July 1, 2023 (July 1, 2024 for Analytics 360 properties). Learn how to migrate your settings.

Weighted Sort

Weighted Sort sorts percentage columns of data in order of importance instead of simply numerical order. For example, if you sort by Bounce Rate in descending order, the rows with 100% bounce rate will appear first, even if these bounce rates are based on only one or two sessions. However, by applying Weighted, you bring those rows with the highest and statistically most significant bounce rates to the top of the list.

To use Weighted Sort, click the Bounce Rate (or other percentage based metric) column header in a table. This will sort the rows in the table. Then, above the table, use the Sort Type selection menu to select Weighted.

Weighted Sort is not available when the report includes the percentage metric % Exit.

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