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Profiles are being renamed as Views. Learn more

Welcome to the Analytics Help Center

  • Setup and basics
    • Get started with Analytics
    • Interface Map
    • Where you manage Analytics
    • Set up (web)
    • Set up (mobile apps)

  • Reporting
    • Monitor
    • Audience
    • Advertising
    • Acquisition
    • Behavior
    • Conversions
    • Tools
    • Mobile Apps

  • Accounts, properties, views, and users
    • Understand the Analytics account structure
    • Accounts
    • Properties
    • Reporting views
    • Account users
    • Data filters for views
    • Common issues

  • Universal Analytics (UA)
    • Set up, upgrade, and usage guidelines for UA
    • Account settings and configuration for UA
    • User ID and Cross Device reports

  • Data Import
    • About Data Import
    • Uploading Click and Cost Data
    • Upload Example: Dimension Widening
    • Upload Errors: Dimension Widening
    • Upload Data Use Policy

  • About Google Analytics
    • Introduction to Google Analytics
    • How Analytics impacts your website code
    • The Google Analytics APIs
    • Supported browsers
    • Available languages
    • Data limits
    • Google Analytics Service Status
    • Data privacy & security
    • Google Analytics policies

  • Insights from our Technical Support Specialists
    • About the Insights from our Support Specialists
    • How Sessions are calculated in Analytics
    • The difference between AdWords Clicks, and Sessions, Users, Entrances, Pageviews, and Unique Pageviews in Analytics
    • How sampling works in Google Analytics
    • Comparing Analytics and AdWords conversion metrics
    • What the value (not set) means
    • Why a custom report shows more Users than Sessions
    • Check if AdWords autotagging works
    • Difference between Entrances and Sessions
    • Funnel Visualization vs. Goal Flow
    • How Users are calculated
    • Troubleshooting Google Analytics Remarketing Issues
    • Social conversions differ between reports
    • Causes for self-referrals in web traffic
    • Differences between AdWords Clicks and Analytics Sessions

  • Google Analytics Premium
    • About Google Analytics Premium
    • BigQuery Export

  • Training and Individual Qualification
    • Training Resources
    • How to prepare for Analytics IQ
    • Analytics IQ FAQ
  • ©2014 Google
  • Privacy Policy
  • Terms of Service
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