Migrate from Universal Analytics to Google Analytics 4 Make the switch to Google Analytics 4[UA→GA4] Migration reference[UA→GA4] Universal Analytics view-related features in Google Analytics 4 properties[UA→GA4] Data collection and tagging[UA→GA4] Event migration guide[UA→GA4] Goal and conversion migration guide[UA→GA4] AudiencesGoogle Analytics 4 propertiesMeet the next generation of Google AnalyticsSet up AnalyticsGoogle Analytics 360Events referenceManage accounts and usersConversionsExplorationsAnalytics IntelligenceReportingAdvertisingAudiences, remarketing, and User-IDData ImportIntegrationsMini guidesGlossaryUniversal Analytics propertiesSet up AnalyticsManage accounts and usersReport and analyzeRemarketing and audiencesIntegrationsToolsSolutions guidesLearn AnalyticsAnalytics 360Policies and data privacyAnalytics APIsSupported browsersHow to get supportAvailable languagesAnalytics service statusData limits for Universal Analytics propertiesHow Google Analytics secures your web trafficAnalytics policiesUnderstanding PII in Google's contracts and policiesData privacy and securitySampled data and (other)Privacy Disclosures PolicyShared Data Under Measurement Controller-Controller Data Protection TermsPolicy Requirements for Phone AnalyticsPrepare for Apple's App Store data-disclosure requirementsDemo accountDemo account