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Google AdWords Trademark Troubleshooter

We've created this troubleshooter to help you resolve your issue. The information provided here is intended to serve as a quick reference and should be considered in the context of the full policy:

Main policy page
Help for trademark owners
Help for advertisers

Our complaint procedure is offered as a courtesy to trademark owners and Google is not in a position to mediate third party disputes between advertisers and trademark owners. Our AdWords Terms and Conditions state that advertisers are responsible for the keywords and ad content they choose to use. Accordingly, we encourage trademark owners to resolve their disputes directly with advertisers.

If you're concerned about the sale or promotion for sale of counterfeit goods, please submit a complaint.

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You're viewing our Advertising Policies. For general AdWords support, visit the AdWords Help Center.