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Find and edit your campaign experiments

Once your experiment starts running, you’ll want to check how it’s performing in comparison to the original campaign. This will help you decide whether to end your experiment, convert it to a new campaign, or apply it to the original campaign.

This article explains how to find and edit your experiments.

Instructions

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Find your campaign experiments

  1. Sign in to your AdWords account.
  2. Click All experiments from the menu on the left.
  3. You’ll be taken to the “All experiments” table, which lists the experiments you’ve created, along with information about each experiment.

Here's what the data in each column of the table means:

  • Name: The name you’ve chosen for your experiment. To open and make changes to your experiment, click the experiment’s name.
  • Status: The current state of your experiment. Learn what each status means.
  • Original campaign: The campaign that this experiment was created from.
  • Draft: The draft that this experiment was created from.
  • Traffic share: The percentage of traffic (and budget) that this experiment shares with its original campaign.
  • Start date: The start date for this experiment.
  • End date: The end date for this experiment. If you haven’t set an end date, this column will be empty.

Edit a running campaign experiment

As your campaign experiment runs, you can change its dates or end it at any time.

Change your campaign experiment dates
  1. Sign in to your AdWords account.
  2. From the “All experiments” section on the menu on the left, click the name of the experiment you’d like to change the dates for.
  3. At the top of the page, click Edit next to “Experiment dates.”
  4. Enter your new experiment dates.
  5. Click Save.
End your campaign experiment
  1. Sign in to your AdWords account.
  2. From the “All experiments” section on the menu on the left, click the name of the experiment you’d like to end.
  3. At the top of the page, click End now.
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