Search
Clear search
Close search
Google apps
Main menu
true

Final URL: Definition

The URL address of the page in your website that people reach when they click your ad.

Destination URL
  • The domain of the final URL needs to match the domain of your Display URL.
  • The final URL isn’t displayed on your ads (the URL shown is your Display URL).
  • The final URL is replacing the Destination URL as part of a URL upgrade. For now, you can choose to use either a final URL or a Destination URL as your landing page address.
  • If you use tracking information, enter it in your tracking template. You may not use cross-domain redirects in your final URL.

Learn what’s happening in the URL upgrade
Edit your Display URL and Landing page URL

Was this article helpful?
How can we improve it?
Reach more customers with an online ad

With AdWords, you can run ads on Google to stand out on local searches. Only pay when your ad is clicked on. [Learn more]

Sign Up for AdWords