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Reactivate a cancelled AdWords account

Reactivating an AdWords account is free, and you'll only need to follow a few steps.

What will happen when you reactivate your account

When you cancelled your account, all your active ads stopped showing. When you reactivate your account:

  • Any ads or campaigns that you left active will begin running again.
  • Any ads or campaigns that you paused won't run until you re-enable them.

Before you begin

If you never requested to cancel your account: If you're unable to sign in to AdWords, and you didn't request to cancel your account, check out these common sign-in issues. If you’re still having trouble signing in, file a reactivation request.

If you also deleted your Google account: Before you can reactivate your AdWords account, you must first recover your Google account.

If you don't want your ads to automatically start running when you reactivate your account: Sign in to your account and make sure that you pause your ads, ad groups or campaigns. You can re-enable them after activating your account.

How to reactivate your account

Select the AdWords experience that you're using. Learn more

To reactivate your AdWords account:

  1. Sign in to your AdWords account. If you can't remember your email or password, on the sign-in page, click Need help?
  2. In the top right, click 'Settings' and then click Account settings.
  3. On the 'Preferences' tab, click Reactivate this account to finish activating your account.
  4. If prompted, you might also need to update your billing information.

After you've activated your account, you might continue to see a cancellation alert for up to 24 hours.

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