New business operations verification program (March 2020)

Google provides translated versions of our Help Centre as a convenience, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language drop-down menu at the bottom of the page.

In March 2020, Google will introduce a new Business Operations verification program.

Advertisers may be asked to provide information about their business operations as part of a new verification program. This includes, but is not limited to, their business model, services offered by the advertiser, and their relationships with advertised brands or third parties.

Advertisers who are required to complete business operations verification will be notified and given 30 days to submit the verification form. 

Failure to fully complete the verification program within the specified time period may result in restrictions on advertiser’s ads serving.

 

(Posted March 2020)

Was this helpful?
How can we improve it?
true
Search
Clear search
Close search
Google apps
Main menu
Search Help Centre
true
73067
false