Misrepresentation: Misleading content (Nov. 2017)

Google provides translated versions of our Help Centre as a convenience, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

In November 2017, Google will update its Misrepresentation policy to clarify our position on ads that mislead or trick the user into interacting with them. As part of the clarification Google will expand the scope of what is monitored under "ads depicting features that do not work". Image ads that show "Download" and "Install" buttons will no longer be allowed.

The Misrepresentation policy will be updated to reflect this change.

(Posted September 2017)

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