Update to Customer Match policy (June 2016)

Google provides translated versions of our Help Centre, though they are not meant to change the content of our policies. The English version is the official language that we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

The Google Ads policy for advertisers using Customer Match changed in early June 2016 to provide improved consistency with interest-based advertising policies with respect to political affiliation in the United States.

(Posted in June 2016)

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