Image ads: Mimicry

Google provides translated versions of our Help Centre as a convenience, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language drop-down at the bottom of the page.

The Google Ads policy on Image Ads will change around mid-August 2012. The policy is changing to prohibit image ads from mimicking publisher content. The change will affect all countries. We made this decision for greater user safety. After the new policy goes into effect, the policy description will be updated to reflect this change.
(Posted on 31 July 2012)

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