Update to the Personalized ads policy (February 2026)

Google provides translated versions of the Advertising Policies Help Center, though they're not meant to change the content of the policies. The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page.

On February 5, 2026, the Gambling section of the Google Ads Personalized Ads policy will be updated to reflect recent local legal changes in India.

Specifically, personalization of Google App campaigns promoting apps for the games of skill of Daily Fantasy Sports and Rummy to app users will no longer be supported.

Violations of the Personalized Ads policy will not lead to immediate account suspension without prior warning. A warning will be issued, at least 7 days, prior to any suspension of your account.

(Posted on February 5, 2026)

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