Update to Gambling and Games Policy: USA (December 2025)

Google provides translated versions of the Advertising Policies Help Center, though they're not meant to change the content of the policies. The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page.

On December 1, 2025, Google Ads will update the USA country specifics of its Gambling and games policy.

Effective immediately, our updated policy will disallow all promotion of online gambling-promoting content for horse racing targeting the United States. All existing certifications for horse racing aggregators will be revoked and applications for certification for online gambling promoting content for horse racing will no longer be accepted. Promotion of horse racing by online gambling operators will not be affected by this policy update.

(Posted on December 1, 2025)

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